News & Events

About WordPress

Your website is built using WordPress, a free, open-source, website platform used by thousands of people worldwide. WordPress is actively developed and maintained, so updates are frequent, and new features are added all the time. This also means that support resources and documentation for WordPress are numerous and easy to find in comparison with other platforms.

Writing for the web

  • It is ideal to have a consistent tone of voice across all copy on a website. This creates continuity and prevents the content and organisation appearing fragmented. If there are a number of people with editorial rights to the site, you may like to have one or two central people to run copy through/sign it off to help maintain the organisation’s voice.

Editing pages

  • If you are viewing the site from the front end (and are logged in) you will see ‘Edit page’ in the black bar at the top
  • If you are already in the back end select Pages from the main left hand side menu
  • Here you will find the static pages of your site e.g.


  • Images should ideally be no less than 2000px on the shortest side. It’s best not to go below this size so that the image remains at good quality for high retina screens. Images for the web must be in .jpeg, .png or .gif format
  • Avoid using ‘rogue’ characters in file names.


  • Avoid lists of links, instead try to incorporate them into paragraph text. This gives them more meaning and puts them into the context of how they may be useful. People are unlikely to scroll through lists of links looking for what they want and search engines will mark you down if you have links pages.

Style guide

  • It is best to decide up front the tone of the site so it remains consistent – this can differ in different sections, for example a blog post or story feature can be more conversational and from the first person.

Newsletter data

The data for the newsletter submissions can be retrieved from the ‘Flamingo’ section from the bar on the left.


Adding to collections

The content for the collections section is located in ‘Items’ on the left bar.

New items can be added by selecting ‘Add new’. If you need to an edit a collection item, select it from the list and then select ‘edit’.

How to create accessible content

When a website is designed with accessibility in mind and built correctly to be inclusive to everyone, users will have equal access to its information and functionality. A site that is not built accessibly will present barriers to people with disabilities that prevent them from accessing the content or using the site at all.

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